Apple’s iPhone shipment dropped nearly 10% during the first quarter of this year, the biggest slump for the company since the Pandemic. Samsung was ranked the top phone manufacturer in the world according to IDC’s latest research.
IDC said that Apple shipped 50,1 million iPhones during the first quarter of 2024, a drop of 9.6% compared to last year.
Samsung, the maker of the Android Galaxy smartphone, shipped 60.1 millions smartphones during the first quarter, a 0.7% decrease from the previous period. Samsung, which makes the Android-based Galaxy, delivered 60.1 million smartphones in the first quarter — 0.7% less than during the same period last year.
Apple’s representatives did not respond immediately to The Post’s comment.
Bloomberg reported that Nabila Popal is the research director for IDC. She said, “The smartphone industry has emerged from the turmoil of the past two years stronger, but also changed.”
IDC expects Android to grow much faster than Apple in 2024, as the market recovers further. IDC predicts that Android will grow faster than Apple as the market continues to recover in 2024.
Since the launch of the iPhone 15 Series in September, Cupertino-based Big Tech has had difficulty maintaining sales in China. Apple’s smartphone sales in China decreased by 2.1% from the previous year in 2023’s final quarter.
Global smartphone shipments grew 7.8% in total during the first quarter of this year, which is a significant improvement from last years, when retailers faced a mountainous amount of unsold stock. In the last period, 289.4 millions units were shipped.
Both Huawei Technologies and Xiaomi Corp., both of which are based in China have recently experienced a revival in their respective smartphone business.
Xiaomi was ranked behind Apple in the first-quarter among top smartphone manufacturers. The company delivered 40.8 millions units, a jump of more than 33 percent year-overyear.
Apple’s decline highlights the difficulties facing US company in third largest market. Some Chinese government and corporate agencies restrict employees from using Apple devices. This is similar to US restrictions on Chinese applications on security grounds.
The number of smartphone shipments is a key metric for Apple because it represents the majority of its sales.
Apple reported in its most recent quarterly earnings that it had sold iPhones worth $69.7 billion during the quarter ending December 31, 2023. Services sales were the second highest revenue generator in this period with $23.1 billion.
Apple’s Worldwide Developers Conference will be held in June, and it is expected to highlight the latest software updates for iPhones, iPads, and other Apple products.
Investors closely monitor Apple’s artificial intelligence developments. Apple has said little so far about the technology it incorporates into its products.
Microsoft was the winner of the title as world’s largest company in the past year.
Apple’s woes have been numerous this year. Losing its dominant position in China is just the latest.
Apple has announced in February that the iPhone 5 will be released. The company has abandoned its decade-long efforts to develop an electric vehicle In favor of stepping up its efforts on its AI-generated projects.
The initiative, dubbed “Project Titan”, was plagued by problems from the start in 2014. It had difficulty navigating the streets The test driver in Silicon Valley, 2022, was seen to frequently hit curbs while driving around the area. He also veered out of lanes into intersections.
Apple is reported to have laid off 614 employees about a month after the initial announcement.
Apple announced that it would close the Special Projects Group (SPG), the group responsible for the project, when it axed their EV ambitions. It wasn’t clear at the time which positions were affected.
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