His professional career with MCM, Rediffusion and then Nexus was studded with over 150 awards for his creative work.
People will remember his iconic work for Garden, Raymond (the complete man) and a slew of memorable and effective advertising campaigns.
Covid gave expression to the fine art within him and he has an amazing collection of 500 paintings.
A crushing blow… to Apple or creativity?
The backlash against Apple’s recent ‘Crush’ ad underscores how brands need to be mindful of consumer sentiment. The ad, featuring a hydraulic press crushing symbols of creativity — pianos, guitars, cameras — received widespread backlash. So much so that Apple’s VP of marketing, Tor Myhren, even admitted fault, saying: “We missed the mark.” In an era of heightened sensitivity where brands are more closely watched than ever, Glynda Alves delves into the impact of a creative misstep.