Unlimeat, a provider of plant-based meat alternatives, unveiled its latest offering, the Unlimeat Pulled Pork Wrap, now available at all Starbucks locations across Hong Kong. This announcement marks a significant milestone for both Unlimeat and Starbucks as they collaborate to meet the growing demand for sustainable and cruelty-free dining options.
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The Unlimeat Pulled Pork Wrap boasts a fully plant-based composition, featuring Unlimeat’s signature pulled pork substitute, complemented by a medley of carrots, red cabbage, and lettuce, all wrapped together to deliver a guilt-free meal experience.
Since its debut in the Hong Kong market in 2020, Unlimeat has steadily expanded its footprint, forging partnerships with Chinese dining establishments such as Mott 32, Crystal Jade, and Trust Congee King. Notably, in 2022, in celebration of Earth Day, IKEA HK introduced an alternative meat menu featuring Unlimeat products, while Seven Eleven also debuted two items incorporating Unlimeat’s popular Korean BBQ substitute.
The launch of the Unlimeat Pulled Pork Wrap at Starbucks signifies a pivotal moment in the evolution of plant-based cuisine in Hong Kong, illustrating a shared commitment by industry leaders to offer innovative and sustainable alternatives in the realm of food and beverage.
Image via Starbucks